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THE HALPERN SCHOOL OF REAL ESTATE

Learn the whole business of real estate.

How property is bought, financed, improved, leased, run, valued and sold. Taught in order, in plain English, by a family based in Atlanta that has owned and operated real estate across the Southeast for three generations.

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No experience needed. The first course is free.

BUY · UNDERWRITE · IMPROVE · LEASE · DIRECT · EVALUATE · REALIZE

Coming from residential? The Residential to Commercial Bridge is built for you.

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WHERE IT STARTED

In 1941, a nineteen year old immigrant bought a failing grocery store with $96 of his own and a $1,000 note four friends signed for. He paid it back early.

Everything his family learned after that, from the first duplex to shopping centers across Georgia, is in this school.

Bernard Halpern at nineteen in the Polish Youth Typifies American Success Story newspaper article
Read the whole story
SEVEN COURSES. ONE COMPLETE LOOP.

The BUILDER Collection

7 courses · 28 hours total

Every property, from a house to a shopping center, moves through the same seven stages. Most people learn one and guess at the rest. Learn all seven.

Unlock the whole collection

Before the first deal. Beyond the last.

A neighborhood shopping center at work
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Foundations

What real estate is, how it makes money, and how the whole business fits together, taught through the real story of one Atlanta family across three generations. No experience needed.

About three hours, in short lessons. Watch at your own pace.

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A commercial real estate team reviewing a property
SEVEN COURSES. ONE COMPLETE LOOP.

Builder

The complete BUILDER Collection. Learn all seven stages and understand how the whole business fits together.

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An established brick neighborhood shopping center

Legacy Builder

Keep what you build.

Entities, taxes, estates and succession. How to keep what you build.

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A commercial development project under construction
Coming soon

Master Builder

Go deeper in your seat.

Role tracks for professionals and owners. Learn the seat you sit in: who is on your team, what to watch for, and how to negotiate from your side of the table.

The Builder Collection teaches what happens to a building. Master Builder teaches what the person in each seat actually does.

Every track covers the same four things: who belongs on your team, what to watch for, how to negotiate from your side of the table, and how to pitch, with the exact words to say.

START HERE IF YOU COME FROM RESIDENTIAL.

Residential to Commercial Bridge

Most people know real estate through houses. This track takes what you already know and shows you what changes in commercial.

  • What changes when you cross from residential to commercial
  • Working without a shared listing service
  • Writing an LOI instead of an offer
  • Reading a net lease
  • How commercial commissions are earned and paid
  • The residential habits to drop before your first commercial deal

Investor Operator

Owning and running your own property.

  • Knowing what to do yourself and what to hire out
  • Building your bench: lender, attorney, CPA, contractor, manager
  • Negotiating price, inspection credits and loan terms
  • Red flags before you buy and after you own

Leasing Broker

Filling space, pricing deals, and running renewals.

  • Pitching a landlord for the listing, word for word
  • Qualifying a tenant before you tour
  • Pricing space against the market, not against hope
  • Running a renewal the tenant thanks you for

Investment Sales Broker

Valuing, marketing, and closing the sale of a property.

  • Winning the listing from an owner who isn't sure he's selling
  • Building a valuation the buyer can't pick apart
  • Running a marketing process that creates competition
  • Keeping a deal together from contract to close

Lender

How mortgage brokers and bankers size, structure, and win a loan.

  • Pitching a borrower who already has a bank
  • Sizing a loan the way a credit committee will
  • Structuring terms that survive underwriting
  • The questions that tell you a deal is going to fall apart

Property Manager

Collections, vendors, maintenance, and the week that eats your time.

  • Pitching an owner to take over management
  • Collections without losing the tenant
  • Getting three real bids and knowing which one is a pass
  • Triage: what gets done this week and what gets dropped on purpose

Asset Manager

Reading performance and making the hold, improve, or sell call.

  • Reading a rent roll and an operating statement in minutes
  • Presenting a hold or sell recommendation to ownership
  • Spotting the capital decision hiding in the numbers
  • When to push a manager and when to replace one

Development and Construction

Bids, contractors, schedules, and getting a project built.

  • Pitching a project to ownership with drawings and renderings
  • Scoping and bidding so the price holds
  • Negotiating with contractors without becoming the bad guy
  • Keeping a schedule when everything wants to slip
Which track do you want first?

WHAT THIS IS NOT

Not a license exam.

Not a passive income pitch.

Not financial advice.

Three generations of this family owned real estate, and nobody used it to stop working.

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Foundations

Learn how real estate makes money and how the business fits together, through one Atlanta family's story across three generations.

About three hours. Short lessons, at your own pace. No experience needed.

Ready for more? Explore the Builder Collection